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Photo Credit: Western Digital
The days of clumsy, oversized external hard drives have come to an end. Once nothing more than desktop drives packed into office-standard casings, portable drives have matured into quiet, sleek and (dare I say?) sexy accessories. A necessary storage device in today’s information overload/hoarder culture, manufacturers know there’s nothing inherently cool about portable drives; this underlying fact presses them to offer innovative features, enhanced functionalities and improved aesthetics to entice consumers who are looking to protect their data. Of all of the companies in the portable drive game, Western Digital is the one to beat.
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Photo Courtesy of Les Queue de Sardines
Fetishists, consider yourselves officially on watch: hosiery just got even hotter (and a little quirkier, too).
Les Queues de Sardines, a registered trademark of French clothier, m + o studio, adds panache to your closet with a line of punchy, unconventional stockings. Equal parts elegant and amusing, these tights are screen-printed by hand in limited quantities, transforming obligatory childhood dress-up apparel into personalized luxury.
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“When we first launched, we had the Jay-Zs, Black-Eyed Peas and Gym Class Heroes of the entertainment world wearing our line and thought that was all we needed to take over the sneaker game. Boy, were we wrong.”
So, having famous people sporting your gear doesn’t necessarily guarantee big sales figures. This is point #5 of a half-dozen smart tips for young footwear and apparel designers looking to get into the game. …MORE
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