The evolution of hip-hop continues; yet the belief, love and core properties of this culture, remain.  DJ Adam 12 of She Wants Revenge is bringing back the love of great beats, good vibes and soul at this new event, AFEX.  What more can you ask for in a venue, event and host? AFEX has it all and is making a statement in preserving everything good in hip-hop culture!

URB: Why did you pick the name Adam 12?
ADAM 12: My name comes from the suggestion of a friend named Truly Odd, who told me I should change my name–I was tired of DJ Alphabet–to DJ Adam 1200 based on the fact that all DJs use Technics 1200s and playing off the title of a cop show from back in the day called Adam 12. I decided Adam 12 was cooler. Thanks, Truly.

URB: What is the story behind the name AFEX?
Back in 1992, when I made the move over the hill and started spinning at clubs in Hollywood–I’m from the San Fernando Valley, by the way–some Valley friends of mine decided they wanted to do a hip-hop night at a place called Carlos and Charlie’s, which would ultimately become Dublin’s, years later.

Das Efx had recently come out and they had a song called “They Want Efx.”  I thought it would be cool to have a club called Efx, so I told my two partners from Rock Bottom Productions that we should do a club called “Efx.” They said, “Great! We’re going to go make some t-shirts, laminates, posters and invites…” And I was like, “Cool!”

A couple days later, they showed up at my house with all of these things, but they spelled it wrong. My knuckle-head partners spelled it “A-F-E-X,” so rather than getting new t-shirts, flyers, posters and laminates, we just rolled with the name. So, a year ago, when I decided I wanted to do this classic hip-hop party, I just brought the club and its name back from the dead.

URB: I hear you guys have free Philly Blunts and 40 oz’s. What is that all about?
The music we play there is basically from 1983 – 1995. I thought it would be interesting to bring back a couple of the things we used to do back in the day at the original incarnation of AFEX. Philly Blunts were pretty prevalent in a lot of early to mid ’90s hip-hop, everybody was always talking about rolling blunts, so we used to give ‘em out. We used to serve 40’s there as well. So, because I brought the party back from the dead, I thought it only appropriate to bring everything back with it.

URB: Why did you choose that era of music and time frame?
It says ‘83 – ‘95, but the truth of the matter is, as long as you don’t go past ‘95, you can go before ‘83 if you have to. It’s advertised as breaks, classics and hip-hop. A lot of the original breaks and samples we’re recorded before ‘83. So, if you want to go a little further back, its cool, but ‘95 is kind of the limit. The only thing I really don’t mind is Jay-Z’s first record or Biggie’s second record, other than that, ‘95 is the limit! There have been a couple DJ’s that have come in there and played music past 2000, which was interesting… They obviously didn’t do the research; or maybe they had a little too much Olde English that night.