Hip-hop’s embrace of President-Elect Obama has been firm and nearly absolute, even as he’s been forced to shun a few of those endorsements. One of Oprah’s favorite rappers, Common, on the heels of his Invincible Summer Invincible Autumn Universal Mind Control release, spoke to CNN about how Obama will influence the future of hip-hop. Check the gist:
Obama “is going to change hip-hop for the better,” predicted the rapper, whose eighth album, “Universal Mind Control” (G.O.O.D. Music/Geffen), hits shelves Tuesday.
“I really do believe we as hip-hop artists pick up what’s going on in the world and try to reflect that,” he told CNN, outlining his belief that mainstream as well as so-called “conscious” rappers — the more socially aware — will pick up on what he sees as the more optimistic prospects of an Obama presidency.
“I think hip-hop artists will have no choice but to talk about different things and more positive things, and try to bring a brighter side to that because, even before Barack, I think people had been tired of hearing the same thing,” he said.
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